 |
Welcome to the Future of Work, a series from The Conversation that looks at the ongoing evolution of the workplace. Today, Monash University’s Anne Bardoel looks at technology and the threat it poses to the work-leisure balance. |
Archive for the ‘Marketing’ Category
Understanding the future of the store
14 August 2012
Leading international academic presents videography workshop
31 July 2012
 |
Videography is an increasingly useful and relevant research skill for business researchers and the Department of Marketing was very fortunate to host the discipline’s leading international proponent of documentary film making in consumer behaviour, Professor Russell Belk.
|
Important findings on customer loyalty and retention in Financial Services
30 July 2012
 |
A trustworthy and dependable financial services industry is essential to the smooth running of the wider economy and research done by Monash University into customers’ perceptions of fairness in financial services in Australia is therefore timely and appropriate.
|
Monash marketing professor honoured
14 June 2012
 |
The Head of the Department of Marketing at Monash University has been made the second Australian in 41 years to be recognised as a Distinguished Fellow of the Academy of Marketing Science (AMS). The honorary designation of Distinguished Fellow is awarded to a very limited number of AMS members in recognition of their exemplary services to the Academy over a sustained period of time. |
Coles attempts to (Fly)buy shopper loyalty
24 April 2012
 |
Consumers are becoming less loyal as they put more focus on getting the best possible deal, and become more willing to shop around to get it. In response, retailers have turned to loyalty programs in an attempt to encourage consumers to shop exclusively at their stores, with the revitalisation of FlyBuys the most recent example. |
Call for Papers – Academy of Indian Marketing International Conference 2012
13 December 2011
 |
Head of Department of Marketing, Prof Mike Ewing is Track Chair for the Academy of Indian Marketing International Conference 2012. | |||
Dynamic time for retailing worldwide
1 December 2011
 |
Retailing worldwide is experiencing some very dynamic changes. Dr Sean Sands and Carla Ferraro from the Australian Centre for Retail Studies (ACRS) attended the World Retail Conference in Berlin and shared their experience with professionals working in retail and marketing at a breakfast seminar at Caulfield… . |
Social media under spotlight at Monash Marketing Connections seminar
30 November 2011
 |
Social media came under the spotlight at the Monash Marketing Connections Business Breakfast recently hosted by the Department of Marketing at Zinc @ Federation Square. . |
Behavioural Laboratory to boost research capability
28 October 2011
 |
Eye-tracking and decision-making simulation technologies are part of the new state-of-the-art Behavioural Research Laboratory launched at Monash University yesterday… Read More |
New Behavioural Lab to boost research capability
3 October 2011
 |
The faculty will officially launch the new ‘state of the art’ Behavioural Lab at Caulfield on Thursday 27 October 2011. The lab will provide researchers in accounting and finance, economics, marketing and management with a facility to conduct advanced behavioural experiments. |
